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Schmap Takes A Deeper Dive Into Twitter Audience Data With Demographics Pro

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~~~~TechCrunch1

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Schmap already helped advertisers and other companies understand their Twitter followers through its Know Your Followers product, but today it launched a new, upgraded service called Demographics Pro — CEO Paul Hallett described the concept as “Nielsen for Twitter.”

Nielsen does its own social media analysis, and it announced a partnership with Twitter last fall, but that was focused on measuring the social media impact of TV shows. Demographics Pro is much broader than that, giving customers a detailed demographic breakdown of the people following a given account or commenting on a given hashtag.

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!DemographicsPro1

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.Click link below for article:

http://techcrunch.com/2013/04/12/schmap-launches-demographics-pro/

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East Side Access Photos

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RECEIVED THIS LINK IN AN EMAIL FROM A FRIEND

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~~~~Flickr1

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MTAPhotos' buddy icon

East Side Access Update – 2/12/2013

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~~~~EastSideAccess1

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.Click link below for Flickr pictures:

http://www.flickr.com/photos/mtaphotos/sets/72157632775809340/

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American Express launches purchase-via-Twitter service

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~~~~BBC Technology1

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American Express (Amex) has launched a purchase-by-tweet service for its US-based customers.

Credit-card holders post a specific hashtag on Twitter to trigger payments from their accounts.

Products from Amazon, Sony and Microsoft are being offered at a discount to entice shoppers to use the new service.

However, one retail expert dismissed the initiative as a “gimmick” that was unlikely to catch on.

This is not Amex’s first tie-up with social media.

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~~~~AmexTwit1

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.Click link below for article:

http://www.bbc.co.uk/news/technology-21424799

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Muniz: Mini-stroke ‘was a wake-up call’

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~~~CNN1

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Actor/musician Frankie Muniz recounts his mini-stroke experience with CNN Chief Medical Correspondent Dr. Sanjay Gupta.

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~~~Frankie1

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.Click link below for video:

http://www.cnn.com/video/?hpt=he_c2#/video/health/2012/12/10/sgmd-gupta-frankie-muniz-stroke.cnn

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Do Schools Kill Creativity?

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tedweekends

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I’ve spoken twice at TED. The first time was in 2006. TED was a very different event then. It was a private conference for about 1,200 people. After the event, the talks were packaged in a box set of DVDs and sent just to the attendees. I gave a talk called “Do Schools Kill Creativity?” A few months later, Chris Anderson, the curator of TED, called to say they were planning to put a few talks on their website as an experiment and asked if they could include mine. The timing was perfect. Social media was beginning to take shape and the insatiable appetite for YouTube and short videos was about to emerge.

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~~~Ken1

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.Click link below for article and Ted talk video:

http://www.huffingtonpost.com/sir-ken-robinson/do-schools-kill-creativity_b_2252942.html

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Google’s Knowledge Graph Now Explains Connections Between Your Query And Items In “People Also Search For” Section

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Google just announced a small but interesting update to its Knowledge Graph panels. Instead of just showing you a list of related items that other people also searched for, hovering over these icons now shows you how they are related to your search query.

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Google logo 215

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.Click link below for article:

http://techcrunch.com/2012/10/19/google-knowledge-graph-panels-explanations/

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