Click the link below the picture
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This has been going on a long time.
I can’t remember when the habit was formed, but the vast majority of humanity appears to have adopted it.
No, I’m not talking about posting pictures of your frou-frou dessert to Instagram. This is far more elemental. This is the proclivity to put a case on your phone.
When you buy it, your phone looks so pretty. Just like in the ads. But then you buy a hideous $20 piece of rubber to hide its pulchritude.
Do you do it because you’re afraid of dropping it? Or do you somehow (make yourself) believe that a case will cause your meticulously designed phone to stand out?
Yes, some cases are so, so fetching. Who doesn’t want to put sparkles around their phone? Who doesn’t buy a lovely blue iPhone and then encase it in an ugly black cape?
I fear Apple has had enough of this. More than enough.
Have you ever seen an Apple executive wrap their iPhone in a case? No, you haven’t. But even that example hasn’t been sufficient. So the company has now released an ad, surely intended to help you wean yourself off your unaesthetic, anti-aesthetic behavior.
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Why would you put a case on that? Unsplash
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Click the link below for the article:
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