Why some tech CEOs are rooting for Elon Musk


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After a long weekend away, today let’s talk about the largely positive reception that Elon Musk’s radical remaking of Twitter is getting from tech CEOs — and whether those views are likely to change if the fight that Musk is picking with Apple erodes even more value from his $44 billion purchase.

The CEO’s revenge

Last week, Musk publicly mocked Twitter’s somewhat notorious “Stay Woke” T-shirts. The shirts, which the company produced in 2016 in response to the police killing of Michael Brown in Ferguson, Missouri, were considered suspect even at the time. In those days, it was the left rolling its eyes — particularly after then-CEO Jack Dorsey wore the shirt during a Code Conference interview, giving the impression that a phrase that had originated within the Black community in response to systematic oppression had been co-opted by white corporate marketers.

Several million news cycles later, though, it’s the right roaring with laughter at the shirts Musk found in the closet of Twitter headquarters. To them, “woke” is a signifier of liberalism run amok — a totalitarian zeal for diversity and inclusion that results in censorship and oppression for those who refuse to play along. Earlier this year, Musk complained that “the woke mind virus” threatened to destroy civilization; to find a closet full of shirts encouraging people to stay woke at his own company, then, was something of a smoking gun.


https://duet-cdn.vox-cdn.com/thumbor/0x0:2040x1360/640x427/filters:focal(1020x680:1021x681):format(webp)/cdn.vox-cdn.com/uploads/chorus_asset/file/23906795/VRG_Illo_STK022_K_Radtke_Musk_Void.jpgKristen Radtke / The Verge; Getty Images



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2 Comments (+add yours?)

  1. orededrum
    Dec 25, 2022 @ 20:47:38

    Merry Christmas!



    • Mohenjo
      Dec 27, 2022 @ 20:55:19

      Thank you, and merry Christmas to you also.



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