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The academic discipline of psychology was developed largely in North America and Europe. Some would argue it’s been remarkably successful in understanding what drives human behavior and mental processes, which have long been thought to be universal. But in recent decades some researchers have started questioning this approach, arguing that many psychological phenomena are shaped by the culture we live in.
Clearly, humans are in many ways very similar – we share the same physiology and have the same basic needs, such as nourishment, safety, and sexuality. So what effect can culture really have on the fundamental aspects of our psyche, such as perception, cognition, and personality? Let’s take a look at the evidence so far.
Experimental psychologists typically study behavior in a small group of people, with the assumption that this can be generalized to the wider human population. If the population is considered to be homogeneous, then such inferences can indeed be made from a random sample.
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Holistic thinking, common in Japan, leads to a certain way of memorizing. Photo from mackwo7/pixabay.
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