As the real estate market regains some life after an extended dip, people are beginning to get comfortable with the idea of selling their home again and, in turn, getting comfortable with looking around for that special place. To help in an increasingly fast-paced market, technology-powered real estate brokerage, Redfin, has been on a mission to help people not only find the right house, but to help potential sellers get feedback on the price of their home from hundreds of potential buyers.
On the heels of launching a series of these “Price Whisperer”-like tools that aim to reduce the cost of the real estate search process for both homebuyers and sellers, Redfin is doing a little price whispering of its own. The company today announced that it has raised $50 million in late-stage growth capital from a handful of investors, beginning with Tiger Global and T. Rowe Price Associates.
The new round, which also includes contributions from the company’s existing investors, like Greylock Partners, Draper Fisher Jurvetson, Vulcan Capital, Globespan Capital Partners and The Hillman Company, brings the company’s total funding to just under $100 million. In addition, from what we’ve been hearing from sources, the round values its online brokerage and search business in the ballpark of $500 million. Fortune also reported a similar valuation.
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