Reji Stephenson's avatarDigital Dimensions

Madhu
“Image courtesy of digitalart/FreeDigitalPhotos.net”

When the concept of a blog first emerged into the scenario by the middle of the nineties, it was mainly a platform for recording opinions and views on varied topics. The different development stages of internet and mobile technologies changed the concepts of a blog. Now we can see the concept of multi- authored blogs (MABS) where there will be a group of expert writers running a blog and the content may be edited specialist group of editors. The mass scale usage of social media sites and mobile messaging services lead to the importance of microblogging techniques.

Blogging has become an important platform for marketing globally for both the big fortune companies as well as small scale businesses. The presence of social media platforms made a significant change in the role of blogging techniques for promotion of a business.

Here are the four important reasons why…

View original post 370 more words